August 27, 2024

Access Issues on Kenyan Website Highlight Digital Content Challenges

A recent incident underscores the challenges of digital content accessibility, as a crucial URL on a Kenyan news website became inaccessible. This hinders content analysis and reflects broader issues of online reliability. Addressing broken links and ensuring consistent access remains crucial for digital news platforms.

June 5, 2024

Microsoft Copilot Elevates Display Ads with Advanced AI Solutions

Microsoft's Copilot has expanded its AI-driven capabilities to include the creation of display ad banners, streamlining asset creation and saving marketers time. Utilizing a landing page URL, the tool automatically generates recommended image and copy assets. This new feature aims to focus advertisers' efforts on strategy rather than production, joining a suite of other AI-assisted ad types including Performance Max, Responsive Search, and Native ads.